Beige is a safe colour to paint your walls. Beige is not a great strategy for your social media profile. I get it. Social media is scary. Things can get out of hand. People who don’t know what they’re doing can get themselves into trouble. And beige is so much safer than a bright colour. But the thing about beige is, like a colour on the wall, it’s safe because no one notices it. What’s the point of being on social media if no one notices you? While you lurk around, liking everyone else’s bold, brave statements of opinion, safely keeping your ideas to yourself so to avoid the risk of someone disagreeing with you, and worse, being offended by that disagreement, you’re not getting anywhere. No one re-tweets beige. No one ‘likes’ safe, nothing-to-see-here posts. Your follower count remains static when you’re beige.
If you’re interested in finding out how to be your best authentic self on social media, while banning the beige, without getting yourself in trouble, contact me. I promise I won’t make you Tweet about The Bachelor.